Just when you thought it was safe to go back into the interwebs, Forbes shows up again in my RSS feeds. It must be a glitch in my RSS news reader. I was certain I had deleted all my fake news sources.
Here’s how it all works. There is news and there is opinion. In between lies fake news and yellow journalism. Forbes Magazine prospers less so by analyzing the news than by regurgitating information which has been pretzelized beyond recognition.
Is it news? Is it opinion? Is it fake? Is it journalism? No.
Look! Up in the sky! It’s a turd. It’s a lie! It’s Truthinessman!”
Yes, that’s the kind of hype you get from Forbes these days, and the Twin Evildoers of Doolittle Journalism, Gordon Kelly and Ewan Spence have made a short-lived career by pretezlizing news to fit a specific narrative. Negativity sells. Anti-Apple screeds sell.
Faster than a speeding tweet! More powerful than a Facebook post! Able to leap tall tales in a single paragraph!
Yes, it’s another adventure of Truthiness.
Truthiness is the belief or assertion that a particular statement is true based on the intuition or perceptions of some individual or individuals, without regard to evidence, logic, intellectual examination, or facts. Truthiness can range from ignorant assertions of falsehoods to deliberate duplicity or propaganda intended to sway opinions
Sounds like Forbes these day, huh?
What’s the latest?
Apple Warned iPhones Have A Serious Battery Problem
No, that’s not true; or, at least, it’s no more true than me yelling out, “Apple, iPhones are too expensive.”
Apple warned iPhones are too expensive!
See how that works?
Take something simple and twist it and turn it and double it backwards and ipso facto and alakazam. Truthiness.
It’s a thing and nobody does it better than Kelly and Spence.
In a shocking new report, highly regarded UK consumer advocacy group Which? (equivalent to Consumer Reports in the US) has discovered Apple is overstating the battery life of its iPhones by a massive margin.
Here’s how this works. Apple tests their devices a number of ways and publishes information about battery life. Yes, we all want our iPhone batteries to last longer, but absolutely every iPhone user on planet earth uses their iPhone differently and has different apps and different Wi-Fi and cellphone carrier and antenna situations so no two uses will be the same.
Everybody gets that except Gordon Kelly.
The biggest discrepancy was in talk time. For example, Apple claims the iPhone XR provides up to 25 hours of talk time but in tests by Which? it lasted only 16 hours 32 minutes.
Bad Apple. Down boy! Sit!
Testing methodology varies so I decided to do a test with Jesse’s iPhone XR. It was easy. We dialed up the family landline, turned on a nearby radio, and let iPhone do the talking. For 24 hours and 17 minutes. On Verizon.
With many many millions of iPhone XRs in the wild, if battery life were so crummy you might think someone would have said something.
See how easy that is?