It won’t matter. For the price, Pixel’s specifications look average when compared to other flagship smartphones, and even if Pixel 3’s enhanced computational photography update makes it a better camera than iPhone Xs, that won’t matter, either.
Move along. Nothing to see here. Why? Too little, too late. Pixel 3 is more a competitor to the similarly priced iPhone XR, but if you wait around a month or two, just as it was with the original Pixel and last year’s Pixel 2 and XL 2, you’ll be able to pick one up at a massive discount, Samsung style.
Why doesn’t the Pixel 3 matter?
The original iPhone set the smartphone bar much higher than competition in 2007. Yes, it was that good– for people who actually wanted to use a smartphone. iPhone was so good, so different, so much more usable, that Google’s Android team basically started over with Android OS to make it more like iPhone.
Since then, Nokia, BlackBerry, Palm, and Microsoft have exited the smartphone industry and the two name players are Android and iPhone, locked in a battle much like Windows and Mac were for a few decades. Who won? It doesn’t matter. Windows is still here, better than ever, and the Mac is the most prosperous PC line available.
Likewise, Android owns the industry’s marketshare while iPhone owns the industry revenue and profit share. Guess which two of the three are the best ones to own?
Let’s say that Pixel 3 has a better camera and better computational photography than iPhone Xs or Xs Max (or, better than Samsung Galaxy Note 9 or whatever else seems to catch technology critics hair on fire this week). So what? The average smartphone customer cannot tell which photos came from which smartphone camera. Yes, they’re all that good. Most people cannot tell whether a photo came from a mid-range DSLR or a good smartphone camera. Yes, they’re that good.
We’ve reached a point of diminishing returns, folks.
any rate of profit, production, benefits, etc., that beyond a certain point fails to increase proportionately with added investment, effort, or skill.
Also called law of diminishing returns. Economics. the fact, often stated as a law or principle, that when any factor of production, as labor, is increased while other factors, as capital and land, are held constant in amount, the output per unit of the variable factor will eventually diminish.
Regarding the competition between premium smartphone brands– iPhone Xs, Pixel 3, Galaxy Note 9, and whatever else catches the industry’s fancy– the advancements are iterative, not revolutionary. Galaxy Note 9? Iterative advancement. Google Pixel 3? Iterative advancement. iPhone Xs and Xs Max?
Sorry. No revolution there. I welcome the advancements. But nobody owns the revolution anymore.